In the reality television show, “The Girls Next Door,” some of society’s ideals about masculinity and femininity are portrayed through the different characters, especially in Season 2’s first episode, which was about Hugh Hefner’s birthday. Hugh Hefner is the main male character on the show and is therefore depicted as the normative for men. He has three girlfriends, Bridget, Holly, and Kendra. Although these girls are different, they have many similarities which are shown as what the ideal woman should be.
Bridget and Holly are two of the main characters in “The Girls Next Door.” They both have long blond hair and are in shape. Although they are both physically fit, they are concerned with their weight and one of them goes on a diet to make sure she stays skinny for her striptease for Hugh Hefner’s birthday present. These girls are never seen doing anything intellectual and their hardest task of this episode was to figure out what to get Hugh Hefner for his birthday.
Kendra is Hugh Hefner’s other girlfriend. She is the sportiest of Hugh Hefner’s three girlfriends. She is the more active one and she also likes to party a lot. Kendra differs from the other girls in this regard, but she also shares many of their attributes. Thin with long blond hair, Hugh Hefner’s three girlfriends portray the image of the ideal girl. Not all girls are naturally born with this look, but many of them still strive to be like this. In the article “Inventing the Cosmo Girl: Class Identity and Girl-Style American Dreams,” the author, Laurie Ouellette, says “”new looks” created with wigs, false eyelashes, tinted contact lenses, fake beauty spots, false toenails, false fingernails, nose surgery, padded bras, false derrieres, and fake jewelry were recommended.” This magazine gives girls ways to become like the “ideal” girl, like the girls in “The Girls Next Door.”
In “The Girls Next Door,” Hugh Hefner is depicted as the ultimate man. He has three girls, is the head of a major company, and is very wealthy. In this episode he threw a huge party with many celebrities and girls. This show portrays Hugh Hefner as the “ideal” man and as a result of this; many men and boys want to be just like him. My friend’s younger brother watched this show once and he wanted to be just like Hugh Hefner because of his wealth and the mansion.
“The Girls Next Door” television program influences people’s views on femininity and masculinity. Hugh Hefner and his three girlfriends, Bridget, Holly, and Kendra, come together in a form of a kind of “family.” The characters in “The Girl Next Door” show to society what the ideal man and women are; how they look and act. The different girls portray slightly different, but very similar ideas on femininity and the main male character, Hugh Hefner, displays normative definitions of masculinity.
 Laurie Ouellette, “Inventing the Cosmo Girl: Class Identity and Girl-Style American Dreams,” Gender, Race, and Class in Media, ed. Gail Dines and Jean M. Humez (United States, 2003) 121.